NIBBLE SIMPLY

Affiliate Partner Terms and Conditions

Governed by the laws of England and Wales

These Terms and Conditions (“Agreement”) govern the relationship between Nibble Group Ltd, trading as Nibble Simply, a company registered in England and Wales (“Nibble Simply”, “we”, “us”, “our”) and any individual or entity (“Affiliate”, “you”, “your”) who participates in the Nibble Simply Affiliate Programme (“Programme”). By accepting an affiliate code, link, or commission arrangement from Nibble Simply, you agree to be bound by this Agreement in full. If you do not agree to these terms, you must not participate in the Programme.

1. Definitions

• “Affiliate Code”: the unique alphanumeric discount code issued by Nibble Simply to you for use in the Programme.
• “Affiliate Link”: any trackable URL provided by Nibble Simply for affiliate tracking purposes.
• “Commission”: the payment due to you calculated as a percentage of qualifying sales generated through your Affiliate Code or Affiliate Link.
• “Discount Aggregator”: any website, platform, browser extension, cashback service, app, or tool whose primary or significant purpose is to collect, list, publish, or distribute discount codes, vouchers, or promotional offers to a general audience.
• “Qualifying Sale”: a completed, non-refunded purchase made by a new or returning customer using your Affiliate Code or Affiliate Link.
• “Promotional Content”: any content created by you that references, features, or promotes Nibble Simply products or your Affiliate Code.
• “Approved Channels”: the specific platforms and channels expressly approved in writing by Nibble Simply for promotion of your Affiliate Code.

2. Appointment and Scope

2.1  Nibble Simply grants you a limited, non-exclusive, non-transferable, revocable licence to promote Nibble Simply products through your Approved Channels and to share your Affiliate Code with your own genuine audience in accordance with this Agreement.

2.2  This Agreement does not create any partnership, joint venture, agency, franchise, or employment relationship between you and Nibble Simply.

2.3  Your appointment as an Affiliate is personal to you. You may not sub-licence, assign, or transfer your rights or obligations under this Agreement, including your Affiliate Code, to any third party.

3. Approved Channels and Permitted Use

3.1  Your Affiliate Code may only be shared on the Approved Channels specified at the time of onboarding and as updated in writing by Nibble Simply from time to time.

3.2  You must not publish, distribute, list, or share your Affiliate Code on any Discount Aggregator, coupon website, deal forum, cashback platform, price comparison site, or browser extension, whether or not you derive a commercial benefit from doing so. This prohibition applies regardless of whether such a platform also features editorial or lifestyle content.

3.3  You must not submit your Affiliate Code to any third-party platform without Nibble Simply’s prior written consent, including but not limited to:

• discount code directories (e.g. VoucherCodes, MyVoucherCodes, Honey, RetailMeNot or equivalent);
• cashback networks (e.g. TopCashback, Quidco or equivalent);
• deal aggregator websites or forums (e.g. HotUKDeals or equivalent);
• browser extension plug-ins that automatically apply codes at checkout;
• any personal website, blog, or social media profile where a discount directory or deals section is a material part of the content.

3.4  You must not publish your Affiliate Code in any static or persistent format that is, or may become, publicly accessible and indexable by search engines or automated scraping tools. This includes but is not limited to: static social media posts, blog posts, webpages, link-in-bio pages, saved highlights, pinned content, or any other digital content that remains publicly accessible beyond 24 hours. For the avoidance of doubt, sharing your Affiliate Code in ephemeral content (such as Instagram Stories or equivalent time-limited formats that expire within 24 hours and are not indexed by search engines) is permitted, provided the code is shared solely with your own genuine audience and is not simultaneously published in any static or indexable format. Your Affiliate Code must not be made available to the general public through any channel that allows it to be discovered, indexed, or surfaced by persons outside your genuine audience.

3.5  You must not purchase paid advertising (including search engine advertising, social media paid promotion, or sponsored placements) using your Affiliate Code or Affiliate Link without prior written approval from Nibble Simply.

3.6  You must not engage in cookie stuffing, link hijacking, typosquatting, brand bidding, or any other practice that artificially generates traffic or inflates Commission.

4. Content Standards

4.1  All Promotional Content must be accurate, truthful, and compliant with the CAP Code (UK Code of Non-broadcast Advertising), the ASA’s guidelines, and all applicable consumer protection law.

4.2  You must clearly and conspicuously disclose your affiliate relationship with Nibble Simply in all Promotional Content in accordance with the requirements of the Competition and Markets Authority (CMA) and the ASA. Disclosure must appear before any affiliate link or code and must be unambiguous (e.g. ‘#ad’, ‘#affiliate’, ‘gifted’ or equivalent clear wording).

4.3  You must not make health claims about Nibble Simply products that are not expressly pre-approved in writing by Nibble Simply, and must not make claims that would breach Regulation (EC) No 1924/2006 on nutrition and health claims as retained in UK law.

4.4  You must not make false or misleading comparisons with competitor products.

4.5  Nibble Simply reserves the right to require you to amend or remove any Promotional Content that it reasonably considers to be inaccurate, misleading, harmful to brand reputation, or non-compliant with applicable law, within 24 hours of written notice.

5. Commission, Payment and Tracking

5.1  Commission rates are as agreed in writing at onboarding and may be varied by Nibble Simply on 30 days’ written notice.

5.2  Commission is payable on Qualifying Sales only. Sales that are subsequently refunded, charged back, or cancelled will be deducted from your Commission balance.

5.3  Commission is not payable on:

• sales made using your own Affiliate Code for personal purchases;
• sales made by individuals connected to you (including family members, employees, or associates);
• sales generated through any channel not expressly approved under clause 3;
• sales that Nibble Simply reasonably determines to have been generated through fraudulent, manipulative, or non-compliant activity.

5.4  Nibble Simply reserves the right to withhold Commission where it has reasonable grounds to suspect a breach of this Agreement, pending investigation.

5.5  Where your Affiliate Code has been published on a Discount Aggregator without Nibble Simply’s consent, Nibble Simply reserves the right to deduct from Commission an amount equivalent to the discount granted on sales attributable to that channel, as reasonably estimated by Nibble Simply.

6. Monitoring and Audit

6.1  Nibble Simply reserves the right to monitor the use of your Affiliate Code and Affiliate Link at any time, including by conducting searches for your code across the internet.

6.2  If Nibble Simply identifies that your code has been published on a Discount Aggregator or any non-Approved Channel, it may:

• immediately deactivate the Affiliate Code;
• issue a replacement code restricted to Approved Channels;
• withhold or claw back Commission attributable to the non-compliant channel;
• terminate this Agreement in accordance with clause 8.

6.3  You agree to cooperate fully with any reasonable audit request from Nibble Simply in connection with your participation in the Programme.

7. Intellectual Property

7.1  All intellectual property rights in the Nibble Simply brand, trademarks, logos, product imagery, and copy remain the exclusive property of Nibble Group Ltd.

7.2  You are granted a limited, revocable licence to use approved Nibble Simply brand assets solely for the purpose of creating Promotional Content on Approved Channels during the term of this Agreement.

7.3  You must not alter, distort, or use Nibble Simply’s brand assets in any manner that could damage brand reputation or cause consumer confusion.

7.4  Upon termination of this Agreement, you must immediately cease using all Nibble Simply brand assets and remove any Promotional Content featuring your Affiliate Code.

8. Term and Termination

8.1  This Agreement commences on the date you are issued with an Affiliate Code and continues until terminated by either party.

8.2  Either party may terminate this Agreement on 14 days’ written notice.

8.3  Nibble Simply may terminate this Agreement with immediate effect, without notice, and without liability, if:

• you breach any provision of this Agreement, including but not limited to clause 3 (Approved Channels);
• you engage in fraudulent, deceptive, or manipulative conduct;
• you bring Nibble Simply’s brand into disrepute;
• you are the subject of insolvency proceedings;
• Nibble Simply reasonably determines that continued association with you poses a reputational or legal risk.

8.4  On termination, all licences granted under this Agreement cease immediately. Accrued Commission on Qualifying Sales prior to termination will be paid, subject to any deductions permitted under this Agreement.

9. Confidentiality

9.1  You must keep confidential all commission rates, marketing strategies, product pricing structures, and any other non-public commercial information disclosed by Nibble Simply in connection with this Agreement.

9.2  This obligation of confidentiality survives termination of this Agreement for a period of two years.

10. Data Protection

10.1  Each party shall comply with its obligations under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

10.2  Where Nibble Simply shares any personal data with you for the purposes of this Agreement, you agree to process such data only for the purposes of performing your obligations under this Agreement and not to retain it beyond the period necessary for those purposes.

11. Representations and Warranties

You represent and warrant to Nibble Simply that:

• you have full legal capacity and authority to enter into this Agreement;
• your participation in the Programme will not breach any applicable law or regulation, including but not limited to the Consumer Protection from Unfair Trading Regulations 2008;
• all Promotional Content you create will be accurate and compliant with applicable advertising standards;
• you have not and will not engage in any activity that artificially inflates traffic, sales, or Commission.

12. Limitation of Liability

12.1  Nibble Simply’s total liability to you under or in connection with this Agreement shall not exceed the total Commission paid to you in the three months preceding the event giving rise to the claim.

12.2  Nibble Simply shall not be liable for any indirect, consequential, special, or punitive loss, including loss of profit, loss of revenue, or loss of anticipated earnings.

12.3  Nothing in this Agreement limits liability for fraud, death or personal injury caused by negligence, or any other liability that cannot be excluded by law.

13. Amendments

Nibble Simply reserves the right to amend these Terms and Conditions at any time by providing 14 days’ written notice to you. Continued participation in the Programme following such notice constitutes acceptance of the amended terms. If you do not accept the amendments, you must notify Nibble Simply in writing and cease participation in the Programme.

14. Entire Agreement

This Agreement constitutes the entire agreement between the parties in relation to the Programme and supersedes all prior representations, discussions, or agreements. No variation shall be effective unless agreed in writing and signed by an authorised representative of Nibble Simply.

15. Governing Law and Jurisdiction

This Agreement and any dispute or claim arising out of or in connection with it (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Wales. Each party irrevocably agrees that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with this Agreement.

Acceptance

By participating in the Nibble Simply Affiliate Programme you confirm that you have read, understood, and agree to be bound by these Terms and Conditions in full.